Reporting & Analysis

Who are my website visitors? How did they find my website? What were they looking for?

Understanding data is the key that leads your business to the next level.

Data analysis and Insights

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Great overview of your online website visitors: traffic acquisition, devices breakdown, audience profiles such as demographic and geographical, behaviour flow, conversion funnel and multi-channel paths.

Weekly and Monthly reporting

Get a good understanding of what is successful campaign. All my reporting are fully detailed explanations:

  • Business goals KPIs analysis (budget, traffic, conversion or purchase, Cost-per-Acquisition, ROAS), SQR (search terms reporting) to understand what the users search online,
  • Auction Analysis to understand how you compete with the other advertisers,
  • Impression share analysis to understand how you can improve you position on the results pages or other engines, etc.

Advertising Campaign Process

Totally new? We will first define your marketing goals, a budget and the KPIs (Key Performance Indicator) which are measurable values demonstrating how effectively you are achieving key business objectives.

If you are already advertising online, I will perform an account health check and I will recommend optimisations relevant to the business.

At the end of this audit, you will be able to have a clear view of your advertising strategy, a clear budget and a forecast trend of your KPIs.

From the account creation to a complete account restructure, I will deploy the overall advertising plan according to the audit and perform the optimisations to achieve the digital marketing goals forecasted.

This step also includes administrative tasks, conversion tracking implementation and campaigns creation (selection of relevant keywords and ad copies).

With a total transparency, get access to your campaign performance and budget spent at any time.

Additionally, I provide a weekly and a monthly reporting with detailed insights and new campaign opportunities to continuously grow your business.


  • I don’t know where to start…
  • How much will it cost to start a campaign?
  • How long does it take to start my first campaign?
  • How could I be sure it is not just sweet-talk?
  • How much do you charge?

Let's talk about working together!

Whether you are a startup, an agency, a small or large company, you can hire my expertise for a long-term assignment or short-term support as an extra SEA Consultant.

All depends on your needs.

Contact me